Metrics, Reporting, and Surveys
You make what you measure, as they say. But when it comes to providing platform products it's doubly important to track metrics and remain deeply engaged with your customers and developers. Without the ability to discern what your community is doing with your platform, you may miss useful opportunities for your business.
Platform metrics work in two directions: looking backward through the use of quantitative and anecdotal reporting, and forward-looking subjective metrics based on data-gathering techniques such as community surveys.
Platform Associates has architected and implemented data-gathering schemes and surveys at a number of companies including eBay and Yahoo!.
Let us put our number-crunching expertise to work for you. Contact us to find out how we can work together to give you better business intelligence for your platform product.
